No one wants to reduce the price at a discount! A large number of sellers cried: What about the good
- Author:Elena
- Release Date:2022-10-31
Halloween is not only a night that can play and pranks at will, but also a festival economy consumption that is enough to excite Chinese cross -border sellers. But this year why many sellers sighed Yangtian:
What about Halloween Blast?
Crying, I did n’t want me Halloween to discount the price and sell it. I sold a loneliness
Sales are generally higher than last year, but the profit is lower than that of the cough.
Anyway, I seemed to have been lonely during the peak season, and even Halloween festival products were cleared by discounts and price reductions.
It's not good, Halloween consumption after the epidemic is eased. Is it really fulfilled that sentence -there is always someone on Amazon that there are always people bursting orders, but it is not us ...
01, always someone else
According to the National Retail Federation (NRF) annual survey conducted by Prosper Insights & Analytics, the total expenditure of Halloween in 2022, including clothing, decorations and parties, is expected to reach a record $ 10.6 billion, surpassing $ 10.1 billion last year.
According to the NRF report, the participation of Halloween activities will reach the level before the stream. About 68%of consumers plan to participate in a certain Halloween celebration. Last year, this ratio was 65%, 58%in 2020, and 69%in 2019 in 2019. 69%in 2019 is 69%. Essence
NRF Industry and Consumers insight into senior executive Catherine Karen said: "The main driving force for this year is that the consumption power will return to the early stage of the epidemic. Consumers may consider saving living expenses, which may reduce other free -range purchase plans. When the celebration starts, consumers will take action. "
It is reported that each consumers participating in the holidays are expected to spend $ 100 on the analogy of candy, decorations, cards and clothing, which is "the second high in the history of investigation." Among them, clothing will account for most expenditures. Overall, the spending of children and adult clothing is expected to reach the highest level in the past five years, totaling $ 2.9 billion. At the same time, the expenditure of pet clothing is expected to reach $ 710 million, exceeding last year's record.
As consumers continue to restore their behavior before they are popular, most sellers have prepared to meet this demand. Michaels's chief operating officer Joe Venezia told Fox Business earlier this month that he had seen a strong demand for Halloween supplies in August.
PARTY City's parent company Party City Holdings Inc. said at the recent financial report call that even if the economic environment is uncertain and the inflation rate is high, it is "cautious and optimistic" for Halloween season.
At present many small and medium sellers also welcome the explosion. A seller mentioned: "It's easy to sell! My small link has been dozens of orders a day." But many sellers said: "Passing What is the peak season? Most of the Amazon libraries dive, and the replenishment cannot be replenished. "
02. Putting FBA inventory expansion guidelines
If you want to make money, the most important thing is to ensure that the rear "grain" is sufficient during the peak season! But according to the seller's home, Amazon has adjusted the library for three days since the 24th.
In Zhi Xuan's cross -border e -commerce forum, some sellers posted: "Amazon Kurong has changed too much. It is a big change to remembers from more than 60,000 to more than 20,000 in August. It was reduced to one thousand, and then at 10 o'clock this morning, it became 6,000, and now 3 o'clock, it becomes 4100, it is outrageous! "
Right now, the seller must first deal with the problem of library capacity. The following is the suggestion of a seller. You can refer to:
1. The FBA libraries have been cleared quickly for more than 6 months.
2. Create a multi -channel delivery order with the largest number of products in stock. Hold is half the amount of inventory. It is canceled and rebuilt every 5 days.
3. The new products must be calculated and controlled the promotion plan and replenishment plan.
4. Check all the inventory and see if there are still inventory in the past if the unable to sell in the library.
5. Reserve the library capacity for best -selling products. Don't be full of delivery, maybe one day you will cut you another knife, and the over -storage fee will make you not be as good as you die.
6. Multi -store operation is imperative. The identity of your parents, brother, sister, and sister -in -law.
After finishing these things, you should be able to solve the current urgency. After that, pay more attention to the promotion cycle of the product.Now, sellers can open the seller platform [Inventory]-[Amazon Logistics Inventory]-[Inventory performance], check your own replenishment restrictions and warehousing restrictions.
Crying, I did n’t want me Halloween to discount the price and sell it. I sold a loneliness
Sales are generally higher than last year, but the profit is lower than that of the cough.
Anyway, I seemed to have been lonely during the peak season, and even Halloween festival products were cleared by discounts and price reductions.
It's not good, Halloween consumption after the epidemic is eased. Is it really fulfilled that sentence -there is always someone on Amazon that there are always people bursting orders, but it is not us ...
01, always someone else
According to the National Retail Federation (NRF) annual survey conducted by Prosper Insights & Analytics, the total expenditure of Halloween in 2022, including clothing, decorations and parties, is expected to reach a record $ 10.6 billion, surpassing $ 10.1 billion last year.
According to the NRF report, the participation of Halloween activities will reach the level before the stream. About 68%of consumers plan to participate in a certain Halloween celebration. Last year, this ratio was 65%, 58%in 2020, and 69%in 2019 in 2019. 69%in 2019 is 69%. Essence
NRF Industry and Consumers insight into senior executive Catherine Karen said: "The main driving force for this year is that the consumption power will return to the early stage of the epidemic. Consumers may consider saving living expenses, which may reduce other free -range purchase plans. When the celebration starts, consumers will take action. "
It is reported that each consumers participating in the holidays are expected to spend $ 100 on the analogy of candy, decorations, cards and clothing, which is "the second high in the history of investigation." Among them, clothing will account for most expenditures. Overall, the spending of children and adult clothing is expected to reach the highest level in the past five years, totaling $ 2.9 billion. At the same time, the expenditure of pet clothing is expected to reach $ 710 million, exceeding last year's record.
As consumers continue to restore their behavior before they are popular, most sellers have prepared to meet this demand. Michaels's chief operating officer Joe Venezia told Fox Business earlier this month that he had seen a strong demand for Halloween supplies in August.
PARTY City's parent company Party City Holdings Inc. said at the recent financial report call that even if the economic environment is uncertain and the inflation rate is high, it is "cautious and optimistic" for Halloween season.
At present many small and medium sellers also welcome the explosion. A seller mentioned: "It's easy to sell! My small link has been dozens of orders a day." But many sellers said: "Passing What is the peak season? Most of the Amazon libraries dive, and the replenishment cannot be replenished. "
02. Putting FBA inventory expansion guidelines
If you want to make money, the most important thing is to ensure that the rear "grain" is sufficient during the peak season! But according to the seller's home, Amazon has adjusted the library for three days since the 24th.
In Zhi Xuan's cross -border e -commerce forum, some sellers posted: "Amazon Kurong has changed too much. It is a big change to remembers from more than 60,000 to more than 20,000 in August. It was reduced to one thousand, and then at 10 o'clock this morning, it became 6,000, and now 3 o'clock, it becomes 4100, it is outrageous! "
Right now, the seller must first deal with the problem of library capacity. The following is the suggestion of a seller. You can refer to:
1. The FBA libraries have been cleared quickly for more than 6 months.
2. Create a multi -channel delivery order with the largest number of products in stock. Hold is half the amount of inventory. It is canceled and rebuilt every 5 days.
3. The new products must be calculated and controlled the promotion plan and replenishment plan.
4. Check all the inventory and see if there are still inventory in the past if the unable to sell in the library.
5. Reserve the library capacity for best -selling products. Don't be full of delivery, maybe one day you will cut you another knife, and the over -storage fee will make you not be as good as you die.
6. Multi -store operation is imperative. The identity of your parents, brother, sister, and sister -in -law.
After finishing these things, you should be able to solve the current urgency. After that, pay more attention to the promotion cycle of the product.Now, sellers can open the seller platform [Inventory]-[Amazon Logistics Inventory]-[Inventory performance], check your own replenishment restrictions and warehousing restrictions.